Jamaica It is expected to welcome 3 million visitors by the end of the year. Jamaica Tourism Board Despite the implementation of strict travel restrictions in Canada in early 2022, arrivals and revenue are recovering at a faster pace than expected.
Jamaica’s Minister of Tourism, Hon. Edmund Bartlett and Director of Tourism, Donovan White Traveling to Toronto, Ottawa and Montreal this month strengthened Jamaica’s strong ties with Canada in a series of important meetings with key tourism and industry stakeholders.
Minister Bartlett and Secretary White Angela BennettRegional Director of Jamaica Tourism Canada, for a four-day mission that took place from 15 to 18 November.
The multi-city campaign includes Jamaica’s new “comeback marketing campaignmeetings with Canadian airlines and tour operators, discussion forums with investors and academic institutions, media interviews, and meetings with Canadian government officials.
“Canada, Jamaica’s second largest source market, has played a key role in our successful recovery,” said Minister Bartlett. “Looking to the future, we will work with our travel partners to increase airlift, launch new routes to destinations, explore new investment and development opportunities, and build partnerships to build resilience in the global tourism sector. We are committed to enhancing sustainability and sustainability.”
Jamaican hospitality was on full display when Minister Bartlett and Director White unveiled the Jamaican ‘Come Back’ campaign at cocktail receptions in Toronto and Montreal.
Tour operators, travel agents, hotel partners, journalists and the diaspora community were invited to celebrate the official Canadian debut of Jamaica’s new marketing campaign. local talent.
November. The Jamaica Tourism Board and Ministry of Tourism, in partnership with the Consulate General of Jamaica and the Jamaica Promotions Corporation (JAMPRO), today hosted the first ever Jamaica Tourism Investment Forum in Toronto.
This exclusive event brought together over 50 top-notch investors and representatives from the worlds of real estate, tourism, manufacturing, finance and academia.
Minister Bartlett and Secretary White took the stage with fellow panelists Stephen CharuJAMPRO’s Regional Consul for Trade and Investment Canada, for an engaging conversation highlighting the many future opportunities for land development and real estate investment on the island.
Panelists discussed how conscious and holistic growth strategies are employed to maintain an inclusive and sustainable tourism product.
Lincoln Downerthe Consul General of Jamaica moderated the forum.
The Jamaican delegation will visit the Canadian capital on November 17, resilience forum at Carleton University.
Secretary Bartlett and Secretary White meet Dr. Bettina Appel KuzmarovVice President, Carleton University. Dr. Jean-Charles Le Vallée, Canadian representative of the Inter-American Institute for Agricultural Cooperation. and Carlton graduate students share insights on the importance of global travel and tourism resilience.
The group also discussed the establishment of an Ottawa location for the Global Tourism Resilience and Crisis Management Center.
The Center’s first Canadian satellite location will open in April 2022. George Brown College in Toronto.
During her stay in Ottawa, Minister Bartlett met directly with Canada’s Minister of Tourism. Randy Boissonneau; His Excellency Jamaica High Commissioner to Canada Sharon Miller; Parliamentary Secretary for Foreign Affairs, Maninder Sidhu.
The Jamaican delegation hosted conferences in Toronto and Montreal and connected with executives from major Canadian airlines and travel operators. Air Canada Vacations, WestJet, Swoop, Sunwing, Air Transat, When travel brand.
“Jamaica is on a mission to restore and grow travel from Canada,” Bennett said. “Thanks to the continued efforts of the Jamaica Tourism Board and the support of our Canadian airline partners, we have secured her 283,000 seats in Montego Bay and Kingston for the 2023 winter season. Even he has 26,000 seats more.”
Don’t miss a single travel story: Apply for PAX today! click here Follow PAX on Facebook.